A group of students from St. Clair College, based in Windsor, Ont., have brought home two big wins at international advertising and marketing communications competitions.
The students, who are in the Advertising and Marketing Communications program, earned a victory at the CRI Global Sustainability Marketing Competition in December. More than 1,500 students participated.
The CRI Global Sustainability Marketing Competition focuses on sustainability and forward-thinking marketing strategies, in this case, to try and solve the issue of clothes and other textiles thrown away.
A snapshot from the team’s presentation on textile waste. (Provided by St. Clair College)
Among the team was Jordyn Rady, Kayla Kwiatkowski, Elliot Smith, Nathan Mitchel Triolet and Elizabeth Marion, which was the only Canadian team that placed.
“This is not just a win for St. Clair College,” said Steve McEachern, professor and coordinator in the Advertising and Marketing Communications program.
“It’s a win for our city and our country. These students are putting Windsor and Canada on the global map as a hub of talent, creativity and world-class education.”
Next stop for the team is the Hockey Hall of Fame in Toronto, as the students recently made it to the finals of the NHL/NHLPA Hockey Innovation Competition. They present on Jan. 29.