MYRTLE BEACH, S.C., June 19, 2025 (GLOBE NEWSWIRE) — For the past 30 years, PrimoHoagies, the East Coast sandwich shop staple, has been serving the highest quality hoagies on award-winning seeded bread. Next week, PrimoHoagies is bringing a taste of Philadelphia to Myrtle Beach. The grand opening of its newest location is set for Thursday, June 26th at 10:00 a.m. The store is located behind Coastal Grand Mall at 1753 Sea Pine Blvd, Building B, Unit 101 and is owned by local resident Angela Hayes Victoria. A ribbon-cutting ceremony will begin promptly at 9:45 a.m.
To celebrate the arrival of Myrtle Beach’s new go-to hoagie destination, PrimoHoagies is treating the first 100 customers* in line on Thursday, June 26th to a free Primo Size Hoagie. The celebration doesn’t stop there—guests who sign up for the complimentary PrimoPerks rewards program can enjoy Primo Size Hoagies for just $10 all weekend long, from Thursday, June 26th through Sunday, June 29th.
Angela Hayes Victoria, a proud Horry County native, brings deep local roots and a passion for the brand to the Myrtle Beach location. She and her husband, David Victoria Jr., AIA, have lived in the area since 1999 and co-founded their architecture and commercial general contracting firm, Tungsten, in 2007. Angela is actively involved in the community through the Myrtle Beach chapter of the Kiwanis Club, the local Kiwanis Club Foundation board, and as a volunteer for Traditions Hospice.
Angela’s connection to PrimoHoagies started as a customer. “There was a PrimoHoagies several years ago that closed during COVID. We used to eat there regularly and were so disappointed when it shut down—it was the best hoagie we ever had,” she shared. “A couple years later, we were still talking about how much we missed it. I started researching and learned it was a growing franchise. After visiting the corporate office in New Jersey and meeting the team, we decided to bring PrimoHoagies back—this time, with plans to open 10 stores in the Myrtle Beach area. In my opinion, these hoagies are life changing.”
Angela added, “I look forward to serving the Grand Strand area and providing such an outstanding product to both our local community and visitors. Owning a PrimoHoagies franchise is a ‘Primo’ experience!”
PrimoHoagies was recently named, for the second consecutive year, the #1 Best Sandwich or Sub Shop in the 2024 USA Today 10Best Readers’ Choice Awards.
The 2,100-square-foot store is expected to employ about 15-20 employees, with dine-in and outdoor seating, as well as takeout and delivery options. PrimoHoagies also offers catering, including its popular hoagie trays—perfect for special events, gamedays, and luncheons. This location is open from 10:00 a.m.–8:00 p.m. daily.
To enjoy the Grand Opening Day Specials, customers are encouraged to join PrimoHoagies’ complimentary Rewards Program by visiting primohoagies.com/rewards.
ABOUT PRIMOHOAGIES
Since 1992, PrimoHoagies has proudly served top-quality Thumann’s meats and cheeses on award-winning seeded bread, delivering exceptional quality, consistency, and a unique menu of specialty hoagies. Headquartered in Westville, New Jersey, PrimoHoagies now has franchise locations open across Colorado, Delaware, Florida, Maryland, New Jersey, North Carolina, Pennsylvania, South Carolina, and Texas.
Contact: PrimoHoagies Marketing
856-742-1999
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/c1b976c3-d0d9-40eb-b916-7963418c05c6