Dublin, April 20, 2026 (GLOBE NEWSWIRE) — The “India Quick Commerce Market Size & Forecast by Value and Volume Across 100+ KPIs by Product Type, Payment Mode, Age Group, Location, Business Model, and Delivery Time – Databook Q1 2026 Update” report has been added to ResearchAndMarkets.com’s offering.
The quick commerce market in India is expected to grow by 23.6% annually, reaching US$6.78 billion by 2025. The quick commerce market in the country has experienced robust growth during 2020-2024, achieving a CAGR of 71.2%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 17.6% from 2025 to 2029. By the end of 2029, the quick commerce market is projected to expand from its 2024 value of US$5.48 billion to approximately US$12.97 billion.
The report offers an in-depth analysis of quick commerce, including product type, payment mode, age group, location tier, business model, and delivery time. It further categorizes the market by revenue streams (advertising, delivery fee, and subscription-based models). In addition, the analysis captures consumer demographics by age and location alongside behavioral indicators such as subscription uptake and average delivery time. Collectively, these datasets provide a comprehensive view of market size, consumer behavior, and operational efficiency within the quick commerce ecosystem.
Over the next 2-4 years, India’s quick-commerce market is expected to transition from high-growth to more disciplined growth. Forecasts suggest the market could grow to US$30 billion by FY2030, driven by expansions into Tier 2 and 3 cities, broader category penetration beyond groceries, and improved unit economics.
Growth will likely be concentrated in players with scale, logistics efficiency and integrated ecosystems, while smaller standalone entrants may face mounting pressure. The competitive landscape may evolve into a multi-tier structure, with national incumbents dominating metropolitan areas, large retail-backed challengers operating in broader geographies, and niche players focusing on specialized categories.
Current State of the Market
- India’s quick commerce sector has expanded swiftly in recent years, transitioning from the early “10-minute delivery” model to an established and distinct fulfilment channel. Recent estimates suggest that the segment’s gross order value (GOV) reached around ?64,000 crore (?US$7.6 billion) in FY 2025, representing more than a twofold increase compared with the previous year.
- The sector now contributes nearly one-third of online FMCG purchases in certain urban households, underscoring strong consumer adoption. While penetration remains modest, especially in non-metro markets, the growth trajectory, driven by rapid delivery infrastructure, is clear.
Key Players and New Entrants
- A handful of players dominate the competitive field. Blinkit, owned by Eternal Limited (formerly Zomato), leads in many urban markets. Zepto has established a strong position and is backed by substantial funding rounds.
- Swiggy Instamart is the rapid delivery arm of Swiggy Limited and is expanding its dark-store network. Meanwhile, large retail ecosystem players such as JioMart and BigBasket (via the Tata Group) are entering or scaling quick-commerce capabilities, signaling a growing second tier of competition.
Reasons to Buy
- Comprehensive Market Intelligence: Gain a holistic understanding of the overall quick commerce with detailed operational metrics such as gross merchandise value, gross merchandise volume, average order value, and order frequency across key product categories.
- Granular Segmentation and Cross-Analysis: Explore the fast-growing quick commerce ecosystem through detailed segmentation by product type, payment mode, age group, location tier, business model, and delivery time, providing data into evolving consumer behavior and purchasing dynamics.
- Consumer Behavior and Ecosystem Readiness: Understand how demographics and payment method adoption are shaping consumer preferences and driving the expansion of instant delivery services in both urban and semi-urban markets.
- Data-Driven Forecasts and KPI Tracking: Access a comprehensive dataset of 100+ key performance indicators (KPIs) with historical and forecast data through 2029, offering visibility into growth drivers, market trends, and investment opportunities across the quick commerce sector.
- Decision-Ready Databook Format: Presented in a structured, data-centric format compatible with analytical and financial modeling, the Databook enables quick commerce companies, retailers, investors, and logistics partners to make informed, evidence-based strategic decisions.
Key Attributes:
| Report Attribute | Details |
| No. of Pages | 140 |
| Forecast Period | 2025 – 2029 |
| Estimated Market Value (USD) in 2025 | $6.78 Billion |
| Forecasted Market Value (USD) by 2029 | $12.97 Billion |
| Compound Annual Growth Rate | 17.6% |
| Regions Covered | India |
Report Scope
India Quick Commerce Market Size and Growth Dynamics
- Gross Merchandise Value
- Gross Merchandise Volume
- Average Order Value
- Order Frequency per Year
India Quick Commerce Market Segmentation by Product Type
- Groceries and Staples
- Fruits and Vegetables
- Snacks and Beverages
- Personal Care and Hygiene
- Pharmaceuticals and Health Products
- Home Decor
- Clothing and Accessories
- Electronics
- Others
India Quick Commerce Market Segmentation by Payment Mode
- Instant Bank Transfer
- Wallets and Digital Payments
- Credit and Debit Cards
- Cash on Delivery
India Quick Commerce Market Segmentation by Age Group
- Gen Z (15-25)
- Millennials (26-39)
- Gen X (40-55)
- Baby Boomers (Above 55)
India Quick Commerce Market Segmentation by Location Tier
- Tier 1 Cities
- Tier 2 Cities
- Tier 3 Cities
India Quick Commerce Market Segmentation by Business Model
- Inventory-led Model
- Hyper-local Model
- Multi-vendor Platform Model
- Others
India Quick Commerce Market Segmentation by Delivery Time
- Delivery in 30 Minutes
- Delivery 30-60 Minutes
- Delivery in 3 Hours
India Quick Commerce Consumer Behavior and Demographics
- Average Subscription Uptake by Age Group
- Average Subscription Uptake by Location Tier
- Average Subscription Uptake
- Average Delivery Time
India Quick Commerce Revenue Structure and Composition
- Advertising Revenue
- Delivery Fee Revenue
- Subscription Revenue
India Quick Commerce Operational Metrics by Product Type
- Gross Merchandise Value by Product Type
- Gross Merchandise Volume by Product Type
- Average Order Value by Product Type
- Order Frequency by Product Type
India Quick Commerce Operational Metrics by Payment Mode
- Gross Merchandise Value by Payment Mode
- Gross Merchandise Volume by Payment Mode
- Average Order Value by Payment Mode
India Quick Commerce Operational Metrics by Age Group
- Gross Merchandise Value by Age Group
- Gross Merchandise Volume by Age Group
- Average Order Value by Age Group
India Quick Commerce Operational Metrics by Location Tier
- Gross Merchandise Value by Location Tier
- Gross Merchandise Volume by Location Tier
- Average Order Value by Location Tier
- Order Frequency by Location Tier
India Quick Commerce Operational Metrics by Business Model
- Gross Merchandise Value by Business Model
- Gross Merchandise Volume by Business Model
- Average Order Value by Business Model
India Quick Commerce Operational Metrics by Delivery Time
- Gross Merchandise Value by Delivery Time
- Gross Merchandise Volume by Delivery Time
- Average Order Value by Delivery Time
- Order Frequency by Delivery Time
For more information about this report visit https://www.researchandmarkets.com/r/1wx0d
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- Indian Quick Commerce Market
