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Home » AdAge Names NP Digital Performance Marketing Agency of the Year
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AdAge Names NP Digital Performance Marketing Agency of the Year

By News RoomMarch 10, 20263 Mins Read
AdAge Names NP Digital Performance Marketing Agency of the Year
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San Diego, March 10, 2026 (GLOBE NEWSWIRE) — NP Digital, a leading global digital marketing agency, has been named Performance Marketing Agency of the Year in the AdAge A-List. The rapidly growing international agency is being recognized for its full funnel client results and its broader impact on the marketing industry through thought leadership and technology innovation. 

The award honors NP Digital for its ability to unify emotionally resonant creative with measurable, full-funnel performance to deliver brand impact and business results in the new discovery landscape. Technology and creative are at the forefront of its strategic growth with AI insight enhancements in its existing suite of software and the development of proprietary creative technologies. Ubersuggest and AnswerThePublic unveiled AI search and intent insights in fall of 2025 to its millions of monthly active users.  

Earlier this year it welcomed Matt Hassell as SVP of creative and creative technologies to spearhead new global creative initiatives. The first notable innovation is a bespoke system of living brand intelligence and specialized agents that enhance ideation, guide content, power marketing workflows, and strengthen the brand. These tools and insights inform the team’s award-winning strategies and drive tangible growth for clients. NP Digital’s growing portfolio includes global brands such as Unilever, Colgate, Nissan, Mitsubishi, Lotus, Wyndham, Westin, and Club Med. 

“With brand and performance now fully integrated across AI, search and social, the future of marketing will belong to organizations that combine creativity, intelligence and technology in one connected system,” said Mike Gullaksen, CEO of NP Digital. “NP Digital was built for this convergence, bringing together measurable performance, culturally fluent creative and intelligent technology to drive sustainable growth for our clients and the agency.” 

The agency has expanded its client base across automotive, consumer products, business services, and more, while deepening existing partnerships through broader solution adoption and integrated, full-funnel engagements. It has notably expanded the breadth and depth of its digital performance marketing capabilities with creative and brand development, global media management, and mobile app marketing. 

NP Digital has grown to more than 1,000 employees across 30 countries, supporting enterprise and mid-market brands worldwide. Its impact on the marketing industry reaches far beyond its organization.  NP Digital’s passionate leaders share their expertise in regular webinars, podcasts, and in-person events, making a meaningful impact on millions of marketers every month. It’s suite of technology, Ubersuggest, AnwerThePublic, Ads Grader, and Mail Grader provide millions of marketers with free and subscription-based access to marketing and AI insights that power their growth. 

“This award validates the path we’re on, and we’re just getting started. We have several new creative technologies and AI-driven capabilities currently in development that will further empower brands to grow in the evolving digital ecosystem,” Gullaksen added. 

### 

About NP Digital:  
NP Digital is a global digital marketing agency focused on enterprise and mid-market challenger brands. Underpinned by its proprietary technology division and platforms, NP Digital is regarded as one of the fastest-growing, award-winning end-to-end digital marketing agencies in the industry. NP Digital views marketing through a consultative lens that takes a holistic view when applying specialist execution to build meaningful partnerships. These partnerships include some of the world’s most prominent Fortune 500 brands in addition to mid-size, direct-to-consumer (DTC) challenger-type organizations. For more information, visit npdigital.com.  

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  • NP Digital, AdAge A-List 2026

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