Dublin, Feb. 17, 2026 (GLOBE NEWSWIRE) — The “Candle Market Research Report 2025-2030” has been added to ResearchAndMarkets.com’s offering.
The candle market, valued at USD 10.45 billion in 2024, is projected to reach USD 13.19 billion by 2030, growing at a CAGR of 3.96%.
The escalation of the US-China trade war in January 2025, which led to increased tariffs on chemicals, fragrances, packaging materials, and finished goods, significantly disrupted global supply chains. This affected the flow of essential materials such as paraffin wax and fragrance oils. To mitigate tariffs, leading brands have transitioned sourcing to countries like Vietnam, Malaysia, and Mexico, though this shift caused temporary capacity shortages and delays in certification processes.
The candle market is increasingly driven by trends and market enablers such as the rise in wellness and self-care practices leading to higher candle consumption in homes, spas, and hospitality. Eco-friendly materials like soy and beeswax blends are increasingly popular due to sustainability concerns. The premium segment is thriving with artisanal and designer formats, while e-commerce and social-commerce are reshaping consumer purchasing behaviors.
There are significant industry restraints including a highly competitive market with diverse players, from artisanal makers to large-scale producers. Safety and seasonal buying patterns additionally influence market dynamics.
The global candle market is segmented by product types like scented and decorative candles. Scented candles held the largest share in 2024, benefiting from wellness trends and urban preferences. Soy wax candles, a more environmentally-friendly option, show notable growth potential, especially in Western markets. Applications of candles are dominated by home decor, with a significant portion of revenue derived from the residential sector due to the demand for enhanced home ambiance.
Price and lifestyle segmentation show “Everyday Essentials” candles as the largest market segment, emphasizing affordability. However, there is a gradual shift towards mid-range scented jars in developed regions as consumer incomes increase. Distribution channels are categorized into offline and online, with offline segments leading but online sales showing remarkable growth due to convenience and personalization options.
Geographically, the Asia Pacific leads with the largest market share due to rising incomes and cultural usage in festivals. North America and Europe make up a substantial portion of the market, driven by home decor trends and premium fragrance demand.
The competitive landscape features multinational corporations like Yankee Candle and Bath & Body Works, alongside mid-sized and artisanal brands. Recent developments include Yankee Candle’s brand refresh and Diptyque’s seasonal collection launches, highlighting innovations and marketing strategies in the industry.
Key Questions Answered:
- How big is the global candle market?
- What is the growth rate of the global candle market?
- Which product type contributed the most to the global candle market revenue?
- What are the key trends in the global candle market?
- Who are the major players in the global candle market?
- Which region dominates the global candle market?
Key Attributes:
| Report Attribute | Details |
| No. of Pages | 264 |
| Forecast Period | 2024 – 2030 |
| Estimated Market Value (USD) in 2024 | $10.45 Billion |
| Forecasted Market Value (USD) by 2030 | $13.19 Billion |
| Compound Annual Growth Rate | 3.9% |
| Regions Covered | Global |
Market Dynamics
Introduction
- Candle Market Applications by End-user Segment
- Key Differentiation Factors Shaping the Candle Market
- Factors Driving Candle Demand in Religious Infrastructure Projects
- Import Analysis
- Export Analysis
- Trade Analysis
- Impact of the Ongoing Tariff War
Market Opportunities & Trends
- Rising Candle Demand Driven by Self-Care
- Shift Toward Eco-Friendly Waxes and Fragrances
- Novelty and Designer Candle Demand Fuels Premiumization Trend
- E-Commerce Expansion Drives Online Candle Demand
Market Growth Enablers
- Gifting Culture Across Occasions Boosting Candle Demand
- Home Decor Expansion Driving Candle Lifestyle Use
- Organized Retail Growth Enhancing Candle Accessibility
- Cultural and Religious Traditions Sustaining Candle Demand
Market Restraints
- Market Fragmentation Limiting Candle Brand Differentiation
- Safety Concerns Restricting Open-Flame Candle Usage
- Health Concerns from Synthetic Candle Fragrances Rising
- Seasonality and Short Cycles Disrupt Candle Sales
Key Company Profiles:
- Newell Brands Inc.
- Bath & Body Works, Inc
- Jo Malone London
- NEST New York
- Bolsius International B.V.
- Scentsy, Inc.
Other Prominent Companies:
- Voluspa
- Candle-lite Company
- Paddywax
- Diptyque
- Colonial Candle
- Trudon
Segmentation by Product Type:
- Scented Candles
- Unscented Candles
- Decorative And Novelty Candles
- Others
Segmentation by Wax Type:
- Paraffin Wax
- Soy Wax
- Beeswax
- Others
Segmentation by Application:
- Home Decor / Residential
- Aromatherapy / Wellness
- Religious and Spiritual
- Hospitality and Foodservice
- Others
Distribution Channels:
For more information about this report visit https://www.researchandmarkets.com/r/wo34ew
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